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New Holland ranked highest in Customer Service.

New Delhi: J.D. Power Asia Pacific awarded New Holland Agriculture with the India Tractor Customer Satisfaction award. This recognition is testament to New Holland’s committed efforts to provide its customers with the best after sales service.

New Holland ranked highest in the India Tractor Customer Service Index with a score of 794, above the industry average of 774. The study was based on responses from 4,789 owners in India who purchased a new tractor between July 2012 and November 2013. The studies were fielded between July and November 2014 in 14 states across India.

The India Tractor Customer Service Index Study measures customer satisfaction with the after-sales process at authorized service centers among tractor owners. Overall customer service satisfaction is based on a combined score of the service satisfaction index and parts operation index.

J.D. Power Asia Pacific annual awards are looked upon as the benchmark in the Indian automotive industry and this reputation has now transferred successfully to the tractor segment. J.D. Power’s foray in this segment examines the product performance and service provided to tractor customers for the first time.